Non-conventional and the Ninja mental state.
We Ninjas are seen in Italy as the pioneers of a new approach to marketing which we call “Non-Conventional”.
Non-Conventional, however, is our “mental state of awareness”. It is in how we approach every integrated media project we work on, and every aspect – from advertising to web design, from events to promotions, from media relations to social media strategy – is conceived to
- create resonance with the modern, active and interactive consumer of the digital age
- connect with the cultural system
- generate viral and word-of-mouth communication flow
Our approach to branding includes the synergic use of old and new media with the constant and ultimate objective of optimising the effectiveness of your investment in media and marketing, thanks to a holistic approach consisting of proprietary methodology and innovative technology.
Most of all we make use of creative forms that have both relevance and high-impact, capable of resonating with minds and hearts and triggering mechanisms of spontaneous contagion with regard to the content and concepts of your brand.